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Why strawberries don't taste like they used to

And how you can find super-sweet strawbs this summer

Posted: 14 May 2013
by Fiona McKim

When elder acquaintances grumble that strawberries don’t taste how they used to, it may not just be nostalgia’s sepia-tinted glow talking. Thanks to aggressive year-round growing methods, today’s ruby jewels can be lamentably bland, but we think every child should experience Britain’s quintessential summer fruit as it should be.

A family day out picking at a local farm from June to mid-August should have vintage results, or, for a faster fruity fix, try Sweet Eve. This home-grown variety of strawberry is the result of a 25-year breeding programme to achieve consistently plump, sweet and juicy results.

Three sweet strawberry recipes...

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